It really is never too early to buy, provided you are confident with your choice. But do remember that your gown is made especially for you and can take up to six months to arrive with us and you must allow time for fittings and alterations on top of this. Our helpful table below shows you the latest dates for ordering.

Whilst your wedding may feel a whole world away at the moment, the closer you get to the big day the more things you will have to think about, so if you know your gown is all in hand well in advance, it’s just one less thing to worry about and there’s nothing worse than feeling that you are being hurried into making a rush decision, so do give yourself plenty of time if you can.

Month of Wedding Latest Month To Buy
January April
February May
March June
April July
May August
June September
July October
August November
September December
October January
November February
December March
We are currently disappointing brides who are leaving it too late to order their dress. Gowns from Maggie Sottero and Sottero & Midgley take a minimum of 6 months to arrive with us and we will not be able to accept your order should you have less than 8 months until your wedding as this will not allow sufficient time for your dress to arrive and for you to have your alterations completed in a stress-free time frame. This is beyond our control and we hate to disappoint our brides, so please do give yourself ample time to order. Thank you.
If you don’t have much time until your wedding, don’t despair! Some of our designers deliver to shorter timescales if needs be. They do raise a charge of £50 for this, but it does mean that sometimes a gown can be delivered in as little as 4 − 12 weeks.

Take a look at Eternity, Suzanne Neville and San Patrick on our designer pages for dresses which can be delivered in 12 weeks.

We also have our fabulous range of limited edition ex sample gowns all in excellent condition and available to buy off the peg. These all have genuine reductions on the RRP too, so you will often be able to find your dream gown at a dream price and take it away with you there and then!

Whilst we will always do all we can to help you, we recommend that you always book an appointment where possible to ensure that we are able to give you all the time you need to try your favourites from our collection.
We are open from 10:00am till 5:30pm every weekday and from 9:30am until 5:30pm on Saturday. We are closed on Sunday. Please see our VIP service for information on evening appointments.
Our regular sample gowns range from a size 10 to a size 18 and our curvy couture collection samples range from a size 22 to 28. All our styles are available to order from a size 6 to size 32.
Yes, you have a choice of either on street parking or various pay and display car parks nearby. Please see the map under contact us to find their location.
We recommend that you choose wisely and bring no more than 3 trusted friends or relatives with you as we have limited seating and sometimes too many opinions can be confusing.
It’s always best to allow around two hours for your initial bridal appointment. Please see Your Appointment to find out what to expect and for our top tips for a great visit
There is no charge for a weekday appointment however as appointments on a Saturday are so highly sought after and often booked many weeks in advance, we raise a charge of £10 for a Saturday appointment. We realise that this is not common practice in our region, however, it ensures that our Saturday diary runs smoothly and we can be confident that our brides will arrive for their appointments or cancel their booking if they are unable to attend, thus allowing us to offer the appointment to a bride on our waiting list. The £10 is redeemable against any purchase made in store at any time.