Plus Dresses

At Pure we proudly embrace all our curves. We celebrate real women and we know that the right gown, that fits your perfectly, will make you feel incredible and so our collection embodies that ethos and 25% of our gowns are size UK20 and above. Straight-from-the-runway trends, offering plenty of appeal for the classic or modest bride. Exquisite details and curve-hugging silhouettes make our plus-size wedding dresses a dream so whether it's sexy, sassy, boho, princess or classic...we have the dress for you!

Below you'll see just a small selection of the styles we hold in store

Rebecca Ingram Pippa Dress Only Image
Rebecca Ingram Pippa Dress Only Backface Image
Just Arrived
Ellis Bridals Aliana Image
Ellis Bridals Aliana Backface Image
Just Arrived
Ellis Bridals Elspeth Image
Ellis Bridals Elspeth Backface Image
Just Arrived
Rebecca Ingram Marta Lynette Image
Rebecca Ingram Marta Lynette Backface Image
Just Arrived
Ellis Bridals Ophelia P Image
Ellis Bridals Ophelia P Backface Image
Just Arrived
Maggie Sottero Harlem Image
Maggie Sottero Harlem Backface Image
Just Arrived
Ellis Bridals Evelyn Image
Ellis Bridals Evelyn Backface Image
Just Arrived
Maggie Sottero Canberra Image
Maggie Sottero Canberra Backface Image
Just Arrived
Maggie Sottero Diana Image
Maggie Sottero Diana Backface Image
Just Arrived
Maggie Sottero Fern Image
Maggie Sottero Fern Backface Image
Just Arrived
Rebecca Ingram Mckenna Image
Rebecca Ingram Mckenna Backface Image
On Sale

Rebecca Ingram

Mckenna

£1,099.00 £499.00

Maggie Sottero Saige Image
Maggie Sottero Saige Backface Image
On Sale

Maggie Sottero

Saige

£1,599.00 £599.00

Sottero and Midgley Phoenix Image
Sottero and Midgley Phoenix Backface Image
On Sale

Sottero and Midgley

Phoenix

£1,599.00 £699.00

Rebecca Ingram Flora Image
Rebecca Ingram Flora Backface Image
On Sale

Rebecca Ingram

Flora

£1,249.00 £799.00

Essense of Australia Dior D3062 Image
Essense of Australia Dior D3062 Backface Image
On Sale
Essense of Australia Freya D3274 Image
Essense of Australia Freya D3274 Backface Image
On Sale
Rebecca Ingram Honor Marie Image
Rebecca Ingram Honor Marie Backface Image
On Sale

Rebecca Ingram

Honor Marie

£1,499.00 £999.00

Maggie Sottero Mitchell Marie Image
Maggie Sottero Mitchell Marie Backface Image
On Sale
Maggie Sottero Alaina P Image
Maggie Sottero Alaina P Backface Image
On Sale

Maggie Sottero

Alaina P

£1,425.00 £1,099.00

Essense of Australia Beatrix +SD2761 Image
Essense of Australia Beatrix +SD2761 Backface Image
On Sale
Essense of Australia Kira D3457 Image
Essense of Australia Kira D3457 Backface Image
On Sale

Essense of Australia

Kira D3457

£1,499.00 £1,100.00

Maggie Sottero Antonella Image
Maggie Sottero Antonella Backface Image
On Sale

Maggie Sottero

Antonella

£1,659.00 £1,199.00

Essense of Australia Bernadette D2812 Image
Essense of Australia Bernadette D2812 Backface Image
On Sale
Essense of Australia Kenzie D3358 Image
Essense of Australia Kenzie D3358 Backface Image
On Sale
Essense of Australia Bella +SD2752 Image
Essense of Australia Bella +SD2752 Backface Image
On Sale
Essense of Australia Bella D2752 Image
Essense of Australia Bella D2752 Backface Image
On Sale
Essense of Australia Evangeline D3124 Image
Essense of Australia Evangeline D3124 Backface Image
On Sale
Essense of Australia Felicity D3240 Image
Essense of Australia Felicity D3240 Backface Image
On Sale
Essense of Australia Felix+S D3247 Image
Essense of Australia Felix+S D3247 Backface Image
On Sale
Essense of Australia Kimber D3339 Image
Essense of Australia Kimber D3339 Backface Image
On Sale
Essense of Australia Kodie D3407 Image
Essense of Australia Kodie D3407 Backface Image
On Sale
Essense of Australia Danielle D2988 Image
Essense of Australia Danielle D2988 Backface Image
On Sale
Essense of Australia Dessy D2943ZP Image
Essense of Australia Dessy D2943ZP Backface Image
On Sale
Essense of Australia Eloise D3087 Image
Essense of Australia Eloise D3087 Backface Image
On Sale
Essense of Australia Faith D3151 Image
Essense of Australia Faith D3151 Backface Image
On Sale
Essense of Australia Kallie +SD3418 Image
Essense of Australia Kallie +SD3418 Backface Image
On Sale
Maggie Sottero Trinity Lynette Image
Maggie Sottero Trinity Lynette Backface Image
On Sale

Maggie Sottero

Trinity Lynette

£2,139.00 £1,399.00

Élysée Zephyrine Image
Élysée Zephyrine Backface Image
On Sale

Élysée

Zephyrine

£2,070.00 £1,499.00

Evie Young

Raven

£1,999.00 £1,649.00