Events
UPCOMING EVENTS & SHOWS
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19/07 - 20/07
BIGGEST EVER SAMPLE SALE
Sat - Sun
🔥 PURE BRIDES BIGGEST EVER SAMPLE SALE
19th & 20th July | Norwich
💥 The sale event of the year is BACK – and it’s bigger than ever! For two days only, shop our biggest bridal discounts of 2025 at the Pure Brides Sample Sale, 19th–20th July.
Expect fast-paced, fun-filled one-hour appointments, the chance to bring up to 3 guests, and unmissable savings on designer gowns.
BUT - this event is for brides who are ready to say YES – if you're looking to get ideas or to try on lots of different styles, please book one of our alternative appontments, when we can devote a full 2 hours to helping you find your perfect style.
Dresses are limited and once they’re gone, they’re gone!
APPOINTMENT BOOKING NOW LIVE
👉 Watch the replay of our Sale Preview Live on instragram @purebrides
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08/08 - 10/08
MILLA NOVA TRUNK SHOW NEW SEASON
Fri - Sun
For one weekend only, be the first to try on the brand-new Milla Nova Pearl of the Season and Bubbly Mood collections – fresh from the runway and straight to our showroom!
Think unforgettable fashion, dreamy silhouettes, and serious main character energy 👑
Spots are limited and this event is not to be missed.
👉 Book now to say yes to your Milla Nova dress!